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Privacy Policy

Welcome! We are San Diego Dog Sports Club, a not-for-profit organization dedicated to developing the bonds of humans and dogs through training and competition. This Privacy Notice explains how San Diego Dog Sports Club collects, uses, discloses, and otherwise processes personal information (as defined below).

Handler and dog getting ready for a search in AKC Scent Work

What is Personal Information?

When we use the term “personal information” in this Privacy Notice, we mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, to an individual. It does not include aggregated or de-identified information that is maintained in a form that is not reasonably capable of being associated with or linked to an individual.

Our Collection of Personal Information

Sometimes we collect personal information automatically when an individual interacts with our Services and sometimes, we collect personal information directly from an individual. At times, we may collect personal information about an individual from other sources and third parties, even before our first direct interaction.

Personal Information Collected from Individuals

We may collect the following personal information submitted to us by individuals through ourthe Services:

  • Contact Information, including first and last name, middle initial, suffixes and prefixes, email address, mailing address, employer, job title, company name, phone number and communication preferences.

  • Inquiry and Communications Information, including information provided in custom messages sent through the forms, to one of our email addresses, or via phone. This includes online registrations (such as event planning information), and information inputted in our chat function. This also includes information provided in order to subscribe to any of our newsletters (such as email address) or magazines, or contact information provided on our Services.

  • Account Information, including first and last name, middle initial, suffixes and prefixes, company name, employer, job title, email address, username, profile information, club affiliation, AKCor other organization registration number(s), dog breed(s), name and associated details, litter information, medallions (including NFT medallions), account balances, payment and purchase history information, awards, and any other information you provide to us. Please note we utilize a third-party provider to process payments on our behalf and do not accept payment directly through our Services.

  • Community-Related Information, including first and last name, middle initial, suffixes and prefixes, company, mailing address, videos watched, any comments you provide on any blog posts or any blog posts you “Like”, any messages related to different programs or offerings through our Services including, but not limited to, the AKC GR Legislative Action Center and the Scent Work affiliation, information you type into any “search” or “question” field, information entered into any forms available on the Services, and contact information.

  • Event Information, including seminar information, registration information, club name, judge number, attendee badge information, awards, and contact information.

Personal Information Automatically Collected

As is true of most digital platforms, we and our third-party providers may also collect personal information from an individual’s device, browsing actions and website usage patterns automatically when visiting or interacting with our Services, which may include log data (such as internet protocol (IP) address, operating system, browser type, browser id, the URL entered and the referring page/campaign, date/time of visit, the time spent on our Services and any errors that may occur during the visit to our Services), analytics data (such as the electronic path taken to our Services, through our Services and when exiting our Services, as well as usage and activity on our Services) and location data (such as general geographic location based on the log data we or our third-party providers collect). Please note that our systems may also record personal information that you type into our Sites and other online services even if you do not choose to submit it.

We and our third-party providers may use (i) cookies or small data files that are stored on an individual’s computer and (ii) other, related technologies, such as web beacons, pixels, embedded scripts, location-identifying technologies and logging technologies (collectively, “cookies”) to automatically collect this personal information. For example, our Sites use Google Analytics, a web analytics service provided by Google LLC (“Google”), to collect and view reports about the traffic on our Sites. More information about the use of Google Analytics for these analytical and non‑advertising purposes can be obtained by visiting Google’s privacy policy here and Google’s currently available opt-out options are available here.

To manage cookies, an individual may change their browser settings to: (i) notify them when they receive a cookie, so the individual can choose whether or not to accept it; (ii) disable existing cookies; or (iii) automatically reject cookies. Please note that doing so may negatively impact an individual’s experience using our Services, as some features and offerings may not work properly or at all. Depending on an individual’s device and operating system, the individual may not be able to delete or block all cookies. In addition, if an individual wants to reject cookies across all browsers and devices, the individual will need to do so on each browser on each device they actively use. An individual may also set their email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether they have accessed our email and performed certain functions with it.

For more information on our and third-party relationships’ data collection and online advertising practices, please see the Third Party Data Collection and Online Advertising section of this Privacy Notice.

Personal Information from Third Parties

We also obtain personal information from third parties; which we often combine with personal information we collect either automatically or directly from an individual.

We may receive the same categories of personal information as described above from the following third parties:

  • Event Information Providers: Generally, we obtain information about events and event results from the individuals, organizations or clubs that run the events, such as superintendents or club secretaries.

  • Other Customers or Individuals who Interact with our Services: We may receive your information from other customers or other individuals who interact with our Services. 

  • Business Relationships: We may receive your information from our business relationships, such as companies that offer their products and/or services on our Services.

  • Social Media: When an individual interacts with our Services through various social media networks, such as when someone logs in through a social network, “Likes” us on Facebook or follows us or shares our content on Google, Facebook, Twitter, or other social networks, we may receive some information about individuals that they permit the social network to share with third parties. The data we receive is dependent upon an individual’s privacy settings with the social network, and may include your profile information, profile picture, gender, username, user ID associated with your social media account, age range, language, country, and any other information you permit the social network to share with third parties. Individuals should always review and, if necessary, adjust their privacy settings on third-party websites and social media networks and services before sharing information and/or linking or connecting them to other services.

  • Information Providers: We may from time to time obtain information from third-party information providers to correct or supplement personal information we collect. For example, we may obtain updated contact information from third-party information providers to reconnect with an individual.

  • Information from Other Sources: We may also collect personal information about individuals that we do not otherwise have from, for example, publicly available sources, third-party data providers, customers, or through transactions such as mergers and acquisitions. Such information may include contact information, employment-related information, and interest-in-services information. We may combine this information with the information we collect from an individual directly. We use this information to contact individuals, to process employment applications and job applicant screening, to send advertising or promotional materials or to personalize our Services and to better understand the demographics of the individuals with whom we interact.

Our Use of Personal Information

We use personal information we collect to:

  • Manage our organization and its day-to-day operations;

  • Communicate with individuals, including via email, text message, social media and/or telephone calls;

  • Request individuals to complete surveys about our organization, organizations we work with, and Services;

  • For marketing and advertising purposes, including to market to you or offer you through email, direct mail, phone or text message information and updates on products or services we think that you may be interested in;

  • Administer, improve and personalize our Services, including by recognizing an individual and remembering their information when they return to our Services;

  • Process payment for our Services;

  • Facilitate customer benefits and services, including customer support through our command center services;

  • Identify and analyze how individuals use our Services;

  • Conduct research and analytics on our customers and user base and our Services;

  • Improve and customize our Services to address the needs and interests of our customer base and other individuals we interact with;

  • Test, enhance, update and monitor the Services, or diagnose or fix technology problems;

  • Help maintain the safety, security and integrity of our property and Services, technology assets and business;

  • To enforce our Terms of Use, to resolve disputes, to carry out our obligations and enforce our rights, and to protect our business interests and the interests and rights of third parties;

  • Prevent, investigate or provide notice of fraud or unlawful or criminal activity;

  • Comply with contractual and legal obligations and requirements;

  • To fulfill any other purpose for which you provide personal information; and

  • For any other lawful purpose, or other purpose that you consent to.

Where you choose to contact us, we may need additional information to fulfill the request or respond to inquiries. We may provide you with additional privacy-related information where the scope of the inquiry/request and/or personal information we require fall outside the scope of this Privacy Notice. In that case, the additional privacy notice will govern how we may process the information provided at that time.

Our Disclosure of Personal Information

We disclose personal information in the following ways:

  • Club Affiliates: If you are affiliated with a club, we may share information with your club affiliates.

  • Online Marketplace and Community Members: If you participate in any of our online communities or purchase goods or services on our Services, we may disclose your public profile information to other online community members, as well as any other information you choose to provide or make public.

  • Contests, Sweepstakes, and Survey Providers: We share personal information with third parties who assist us in delivering our contests, sweepstakes, or survey offerings and processing the responses.

  • Customer Service and Communication Providers: We share personal information with third parties who assist us in providing our customer services and facilitating our communications with individuals that submit inquiries.

  • Other Service Providers: In addition to the third parties identified above, we engage other third-party service providers that perform business or operational services for us or on our behalf, such as website hosting, infrastructure provisioning, IT services, analytics services, conducting cryptocurrency and blockchain transactions, employment application-related services, payment processing services and administrative services. We also may share your information with third parties who assist with NFT presales, purchases, resales and changes in ownership, such as Polygon.

  • \Event Results Information: We publish event results information to the public on our Sites. This may include information such as the name of the breeder, the registered owner of the dog, the event, the judge’s name, and the host of the event (e.g., a club or AKC) and where the win happened. Generally, we obtain this information from the individuals, organizations or clubs that run the events such as superintendents or club secretaries.

  • Legal Obligations and Rights: We may disclose personal information to third parties, such as legal advisors and law enforcement:

    • in connection with the establishment, exercise, or defense of legal claims;

    • to comply with laws or to respond to lawful requests and legal process;

    • to protect our rights and property and the rights and property of others, including to enforce our agreements and policies;

    • to detect, suppress, or prevent fraud;

    • to protect the health and safety of us and others; or

    • as otherwise required by applicable law.

  • With Your Consent: We may disclose personal information about an individual to certain other third parties or publicly with their consent or direction. For example, with an individual’s consent or direction we may post their testimonial on our Sites or service-related publications.

Control Over Your Information

You may control your information in the following ways:

  • Access to Your Device Information. You may control the Services’ access to your device information through your “Settings” app on your device. For instance, you can withdraw permission for the Services to access your network devices and geolocation and to integrate with your other applications.

  • Email Communications Preferences. You can stop receiving promotional email communications from us by clicking on the “unsubscribe” link provided in such communications. You may not opt-out of service-related communications (e.g., account verification, transactional communications, changes/updates to features of the Services, technical and security notices).

  • Push Notifications. You can stop receiving push notifications from us by changing your preferences in the iOS or Android notifications settings menu.

  • Modifying or Deleting Your Information. If you have any questions about reviewing, modifying, or deleting your information, you can contact us directly at We may not be able to modify or delete your information in all circumstances.

  • Cookies: For information about our and our third-party relationships’ use of cookies and related technologies to collect information automatically, and any choices you may have in relation to cookies, please see the Information We Collect Automatically section above.

Children’s Personal Information

Our Services are not directed to, and we do not intend to, or knowingly, collect or solicit personal information from children under the age of 13. If an individual is under the age of 13, they should not use our Services or otherwise provide us with any personal information either directly or by other means. If a child under the age of 13 has provided personal information to us, we encourage the child’s parent or guardian to contact us to request that we remove the personal information from our systems. If we learn that any personal information we collect has been provided by a child under the age of 13, we will promptly delete that personal information.

Links to Third-Party Websites or Services

Our Services may include links to third-party websites, plug-ins and applications. Except where we post, link to or expressly adopt or refer to this Privacy Notice, this Privacy Notice does not apply to, and we are not responsible for, any personal information practices of third-party websites and online services or the practices of other third parties. To learn about the personal information practices of third parties, please visit their respective privacy notices.

State-Specific Disclosures

  • California – Your California Privacy Rights: If you are a California resident, California Civil Code Section 1798.83 – also known as California’s “Shine the Light” – permits you to request information regarding the disclosure of personal information to third parties for their direct marketing purposes during the immediately preceding calendar year. To opt out of having your information shared in this manner, please email us at

Updates to This Privacy Notice

We will update this Privacy Notice from time to time. When we make changes to this Privacy Notice, we will change the date at the beginning of this Privacy Notice. If we make material changes to this Privacy Notice, we will notify individuals by email to their registered email address, by prominent posting on our Services, or through other appropriate communication channels. All changes shall be effective from the date of publication unless otherwise provided.

Contact Us

If you have any questions or requests in connection with this Privacy Notice or other privacy-related matters, please send an email to

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